BBC | Ice Cream Season 5 Website Launch

BBC | Ice Cream has updated their website to coincide with the announcement of their Season 5 collection. Created in 2005 in a partnership between famed music producer Pharrell Williams, his manager Robert Walker and Bathing Ape creator Nigo, BBC and Ice Cream represented two new luxury sportswear lines which are now progressing into their 5th Season. The new website includes a Season 5 look book and a new blog to keep you updated on the latest news. A portion of the Season 5 look book can be seen after the jump.