KITH Presents the Madison Initiative

Featuring a trio of Ronnie Fieg’s signature colorways.

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KITH just launched its Spring 2016 collection, but the Ronnie Fieg-led imprint is already back with another drop for the season at hand: the Madison Initiative. Featuring nods to Fieg’s “Volcano,” “Salmon Toe,” and “City Never Sleeps” releases, the jackets — which were originally conceived back in 2013 to coincide with the “Volcano” GEL-Lyte V, but are now finally seeing the light of day in elevated form — pay homage to a trio of the most important moments in KITH’s five-year history.

Limited to just 200 of each colorway, the Madison jackets will launch this Friday, March 18 at 11 a.m. ET both in-store and online. And if you happened to have purchased one of the three aforementioned pairs of kicks when they originally dropped, be on the lookout — Fieg and co. will be hitting you up via email to extend a pre-buy opportunity.

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