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A new era for adidas is beginning after the termination of their partnership with Ye. Here’s what could happen.
Confirmed by the controversial Christian school’s principal on Wednesday evening.
While adidas is rumored to sell non-branded YEEZY designs.
A timeline of brands and corporations that have cut ties with the controversial artist.
Following Ye’s antisemitic comments.
Foot Locker has also followed suit and pulled all YEEZYs from online and in-store sales.
Following adidas’ official partnership termination with Ye.
The company also said they’ll be partnering with organizations that “combat hate and discrimination.”
“After a thorough review, the company has taken the decision to terminate the partnership with Ye immediately,” adidas said in a statement.
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