KITH Unveils LA Rays Soccer Club, Closing out adidas Soccer Season 2 Collab
From NY to LA.
Following the lookbooks for the Cobra squad based in New York and Flamingos representing Miami, KITH is back to introduce a new Rays team hailing from Los Angeles.
The new kit is a part of KITH’s season 2 collaboration alongside adidas Soccer and pays homage to the boutique’s roots in LA. As a reflection of the “Golden State,” the club’s color palette features a combination of olive, purple and goldenrod coloring throughout its selection of pieces. While Coca-Cola serves as the sponsor for the Cobras and Chase for the Flamingos, Samsung joins in on the fun to represent the Rays to commemorative its growing relationship with KITH. The range is comprised of home and away kits that are complemented by additional pieces and accessories such as outerwear, bottoms and more.
To celebrate the launch, KITH will be hosting a FIFA 18 tournament with EA Sports on November 2 taking place at Fred Segal’s on Sunset Boulevard location in addition to KITH’s Manhattan flagship at 4 p.m. EST/1 p.m. PST.
The KITH x adidas Soccer season 2 collection officially launches on November 3 at all KITH Shops, KITH x Fred Segal Pop-Up in LA and KITH web store.
