The Air Jordan 4 “Black Laser” Is Rumored to Return in 2027
Jordan Brand Top 10
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Description
Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public.
Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections
The iconic laser-etched retro is reportedly re-releasing for the first time since its original debut.
The modern performance hybrid model honors the iconic 2005 Air Jordan 20 with a nostalgia-heavy Player Exclusive colorway.
Already spotted on Rui Hachimura, the rising Japanese brand hints at a major collaboration with the Jumpman.
The hybrid classic gets a moody, greyscale update highlighted by striking Metallic Silver elephant print overlays.
Jayson Tatum’s fourth signature shoe receives a stealthy update highlighted by iridescent branding.
Jordan Brand continues its retro rollout with the comeback of a bold 2013 classic.
Stay up to date on the latest industry trends.
Located at 611 Broadway, the dynamic retail hub blends sport, style, and New York culture with exclusive customization experiences.
The hybrid performance model combines the Air Jordan 40 platform with the signature fold-down shroud of the Air Jordan 28.
The stealthy iteration equips the iconic hardwood silhouette for football.
Reviewing all 33 of the latest season’s kicks, from Aaron Gordon to Tyrese Haliburton.
Look out for the high-spec pair to release alongside new Caitlin Clark x Nike, Issey Miyake x Camper, XLIM x HOKA, and more.
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