Jordan Brand

Jordan Brand Top 10

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Industries
Founded 1984
Headquarters Portland, OR, United States

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Description

Jordan Brand is a signature shoe and athletic wear brand owned and created by the legendary basketball player Michael Jordan. Nike first signed Jordan under its banner in 1984 and subsequently granted his signature Jordan Brand line, when the young Michael was still unproven as a rookie in marketability and professional competition. Jordan Brand possesses significant cultural weight in streetwear culture, proven through its yearly flagship shoe releases at its annual event, each garnering tremendous reception from the media, industry, and public. Initially focused on creating basketball shoes, the company has since then expanded its offerings to produce a variety of ready-wear and leisure attire. Often regarded as the greatest basketball player of all time, Michael Jordan has worn the sneakers throughout his hall-of-fame career. Although Michael Jordan has been retired since 2003, Air Jordans still remain a top selling sneaker for many retailers. To this day, Michael still plays an integral part in the design and production process of the Jordan line.
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Latest Collections

Jordan Brand Expands Golf Lineup With "Photodust Khaki" Fadeaway Bag
Golf

Jordan Brand Expands Golf Lineup With "Photodust Khaki" Fadeaway Bag

A premium stand bag blending heritage design with fairway functionality.

Official Images of the Air Jordan 4 "Lakeshow"
Footwear

Official Images of the Air Jordan 4 "Lakeshow"

A sophisticated, indigo-leaning take on classic Showtime colors.


The fragment design x Union LA x Air Jordan 1 High OG "Varsity Red/Sport Royal" Officially Surfaces
Footwear

The fragment design x Union LA x Air Jordan 1 High OG "Varsity Red/Sport Royal" Officially Surfaces

Launching this February to coincide with NBA All-Star Weekend.

The 10 Biggest Footwear Moments From Paris Fashion Week FW26
Footwear

The 10 Biggest Footwear Moments From Paris Fashion Week FW26

From the debut of Kiko Kostadinov x Crocs and JiyongKim x PUMA to more PAF x On and Song for the Mute x adidas.

Teyana Taylor Teases Upcoming Jordan Collaboration
Footwear

Teyana Taylor Teases Upcoming Jordan Collaboration

The multi-hyphenate shares first-ever look at the upcoming Air Jordan 3 “Concrete Rose.”

CLOT and adidas Celebrate the Year of the Horse in This Week's Best Footwear Drops
Footwear

CLOT and adidas Celebrate the Year of the Horse in This Week's Best Footwear Drops

The duo’s two new sneakers are joined by the final NIGO x Nike Air Force 3s, the return of a LNY-themed Nike Kobe 8 Protro, and gnuhr x norda’s new gnorda lineup.

Jordan Brand Officially Unveils the Air Jordan 1 Low OG “Medium Olive”
Footwear

Jordan Brand Officially Unveils the Air Jordan 1 Low OG “Medium Olive”

Classic color blocking returns in an earthy mix of white leather, olive suede and contrasting black.

NikeSKIMS Enters the Shoe Game in This Week's Best Footwear Drops
Footwear

NikeSKIMS Enters the Shoe Game in This Week's Best Footwear Drops

Kim Kardashian’s split-toe steppers are accompanied by new Parra x Vans, Action Bronson x New Balance, the first Levi’s x Air Jordan 3 drop, and more.

Spike Lee Presents: The Levi’s x Air Jordan 3 Collection
Footwear

Spike Lee Presents: The Levi’s x Air Jordan 3 Collection

We teamed up with the legendary filmmaker to unveil the iconic brands’ latest campaign, spotlighting collaborative apparel and four distinct Air Jordan 3 colorways.

Official Images of the Air Jordan 1 Low “Black/Scream Green”
Footwear

Official Images of the Air Jordan 1 Low “Black/Scream Green”

Featuring a mix of smooth and glossy finishes.

Air Jordan 14 "Forest Green" Slated to Return This Fall
Footwear

Air Jordan 14 "Forest Green" Slated to Return This Fall

Originally released in the mid-2000s.

Air Jordan 4 "Lakeshow" Slated to Release During All-Star Weekend
Footwear

Air Jordan 4 "Lakeshow" Slated to Release During All-Star Weekend

Take a closer look at the shoe here.

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